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A strategic approach to creating multiple pieces of content within a set time frame to share across various channels

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Bulk content is a strategic approach to creating multiple pieces of content within a set time frame to share across various channels. It can include videos, graphics, captions, and blogs. 

Bulk content is often used for social media content strategies to ensure consistency and save time. For example, a business might create bulk content for an entire month of social media posts in advance so they can schedule and publish them on time. 

Here are some tips for creating bulk content: 

  • Determine content pillars: Choose four to five topics that represent your brand and will be discussed most often on social media.
  • Find inspiration: Look for new trends.
  • Make a content list: Create a list of content to create.
  • Write copy: Write the content.
  • Record videos: Record any videos that are needed.
  • Edit: Edit the content.
  • Schedule posts: Schedule the posts to go live.

AI content generators can also be used to create bulk content. These tools can be used to create blog posts, product descriptions, and social media posts. 

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